Client profile
One of the largest industrial conglomerate in India, has made its mark in the pharmaceuticals and cosmetics business having a strong presence in India, Sri Lanka and Bangladesh. The group also has two R&D centers and collaboration with 15 multinational companies that gives it a distinction of having one of the largest numbers of foreign collaborations amongst leading business houses in India. At a glance
Business Challenges
Business solution
So our client deployed “pharmaNET” for automating the entire supply chain management to streamline distribution channel, effective demand forecasting based on historical sales, having optimum inventory in warehouse, fast and error free order booking, effective management and implementation of dynamic pricing structure and trade promotion activities and for getting business analytics helpful for top management for making operational and promotional strategies.
Distribution management
PharmaNET allowed our client to maintain detailed information on products, stocks, suppliers, retailers and streamline the process of purchase, order booking, invoicing, promotions, claims, damage returns and receivables.
Demand planning
Accurate demand planning drives efficient sourcing and production, as well as optimal inventory levels throughout the entire upstream and downstream supply chain.
PharmaNET enabled our client to quickly generate and track forecasts for multiple business needs—including sales, marketing, logistics and financials. This helped them to improve margins by keeping detailed product forecasts aligned with high-level business plans.
Inventory management
PharmaNET supply chain management software comes with the inventory management module provided our client a real-time access to available inventory, inventory in transit, reorder quantities, and inventory cost that helped our client to efficiently manage their distribution process to improve customer satisfaction while maximizing profits. Advanced features such as multiple warehouses, lots, inventory sub items, expiration dates also ensure just in time delivery.
Order management
PharmaNET enabled our client to speed up order to cash cycle by protecting margins and profits by enabling buyers and suppliers to have a real time visibility of end to end order status, ability to accept any input and convert to any required format, confirmation of order status with customer, secure and role-based authentication process that enables each customer to specify access permissions for different users, place orders 24/7 which resulted into greater customer satisfaction.
Trade promotion management
PharmaNET supply chain management software further allowed our client to plan, create and implement various promotional schemes to the entire downstream supply chain partners, track its effectiveness and improved it further. PharmaNET was competent enough to manage comprehensive trade promotional schemes based on:
Master data management
Created and maintained uniform master data like product catalogues, price lists, sales and geographical hierarchies for reporting purpose, route management and streamlined processes across the entire downstream supply chain with the help of PharmaNET.